Researchers at the Event Marketing Institute have been hard at work recently, producing reports relevant to the trade show and event industry. As always, these reports are available FREE to EMI members, and are also for sale to non-members. Included in the recent research are papers titled:

EMI’s ongoing Webinar series, “Event Dialogs Online,” have continued to grow and expand this year. Moderated by EMI Senior Research Editor Rory J. Thompson, and hosted by EMI Managing Director Mike Westcott, these regular programs offer insights into today’s most pressing industry issues. If it’s time for you to catch up with our recent programs, you can click on any of the links below to hear what industry insiders had to say. Just fill out the requested information and click on “Launch Presentation.” Best of all, they’re all FREE.

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The Event Marketing Institute is a think tank, educator, and global professional resource dedicated to the advancement and development of best practices, insights and business intelligence for individuals and companies using live marketing as a strategic marketing initiative. EMI serves as a catalyst for innovative thinking in event marketing strategies, tactics and measurement.

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EMI is proud of the members who help us promote our colleagues in the events industry. Could your company benefit from being affiliated with us? For a complete list of current EMI members, click the headline above, and see the roster of top-shelf companies who are already enjoying the advantages of membership. For more information on all the benefits, including access to our complete library of research and white papers, contact Member Development Director Kevin Rudden at Krudden@eventmarketinginstitute.org.

Visa joins Executive Advisory Committee to focus on developing and sharing best practices for centralized meeting management solutions 

NORWALK, CT –The Event Marketing Institute is proud to announce that Visa has joined the organization as a worldwide underwriter of the growing trade organization. “Visa is a business leader and key partner in the events and meetings industry. We’re excited that Visa is demonstrating its commitment to the event business via its support of the Event Marketing Institute,” noted EMI president Kerry Smith. “We welcome Visa to our Executive Advisory Board and we look forward to working with their executives and fellow EMI members to develop standards and practices for the betterment of the industry.”

(For the full press release, click HERE )